Counterpart International Launches New Brand
We are pleased to announce the launch of Counterpart International's new brand identity with the launch our new logo, tagline and Web site.
Counterpart's nearly 50 years of experience have taught us that successful and sustainable international development comes from programs that are designed and implemented through authentic collaboration with local partners: communities, institutions, businesses and governments. Our name says it all: acting as a counterpart, we meet our partners where they are and how they are, and unite local and international knowledge, energy and assets for long-term transformation. Our new logo and tagline impart that promise: In partnership for results that last.
"Our new logo represents our mission and strategy, and our longtime commitment to crafting sustainable development solutions through authentic collaboration with our beneficiaries and partners."
— Joan C. Parker, President and CEO of Counterpart International
You'll see our promise in every program we develop and deliver—in economic development, effective governance and institutions and food security and nutrition. Our local partners are further proof that this approach works: they continue to deliver sustainable solutions to shared challenges long after official development assistance ends.
Our new look and refreshed message is right in step with our core values and mission to work in partnership to empower people, communities and institutions to drive and sustain their own development. Looking forward, we'll continue to work toward that ultimate goal—empowering every community we serve with the ability to create lasting change and build true self-reliance.